All you need to know:

Get the coolest primer in town with our brand-new primer stick; and when we say cool, we mean literally.

This solid gel stick has a cooling, watery feel as it’s applied to skin; priming skin for the perfect base to ace your makeup with a simple swipe and go.

No mess. No fuss. It’s about damn PRIME.

Why you’ll love it:

• Primes & moisturises skin for makeup magic; just swipe & go.
• No messing or fussing – compact & perfect on the go.
• Contains Aloe Vera Leaf Gel.

GREAT QUALITY. IRRESISTIBLY PRICED. ALWAYS CRUELTY FREE*.

*Approved cruelty-free under the Leaping Bunny programme.

How to use it:

SWIPE IT THE WAY YOU LIKE IT

Simply glide the stick across your skin for a cooling, water-like feel to prime your skin for whatever makeup look you’re feeling will look fire today.

Give it a second to dry down & that’s it; you’re primed with a base to ace your make-up.

What’s in:

Perfectly primed skin with a cooling, water-like feel & aloe vera leaf gel.

What’s out:

Sticky, tacky feeling primer.