All You Need to Know

24 hours* of full coverage and comfort? It’s possible. Our bestselling Power Stay 24H Foundation is now powered with Niacinamide (Vitamin B3).

This lightweight liquid foundation helps cover redness without blocking pores or drying out your skin. It stays put while feeling comfortable from morning to night.

Designed to withstand heat, humidity and even hugs, it keeps your flawless look in place so your confidence stays strong, too.

Why You'll Love It

• Stays Put – Colour Lock Technology locks in pigments for long-lasting wear that resists heat, humidity and busy days.
• Stays Comfortable – Breathable, fresh-feel formula powered with Vitamin B3 (Niacinamide).
• Stays Matte – Natural-looking medium to full coverage that evens skin tone and controls shine all day.
• Skin-Friendly Formula – SPF 10, oil-free, non-comedogenic and dermatologist tested.

*Based on a consumer study with 110 participants.

How to Use It

Brush It On

Apply using a flat foundation brush or a full-coverage foundation brush for a smooth, professional-looking finish.

Blend It In

Blend around the hairline, jawline and neck using a buffing or stippling brush for a seamless finish.

Add Concealer If Needed

Cover any remaining imperfections with Power Stay 18H Longwear Concealer for extra coverage.

What's In

A comfortable, matte, natural-looking foundation with medium to full coverage that lasts all day.

What's Out

Make-up that melts away before your day is over. Nobody has time for that.